Email marketing and launch support services for female founders.
Turn your email list into your best sales channel with automated sequences, consistent newsletters, and ongoing strategy.
You already know email works. You've seen launches sell out because of them. But right now yours is telling a different story…
Your welcome sequence is technically running. You set it up at 11pm once but you haven’t seen one enquiry from it since.
You're relying on Instagram to carry your entire launch because your email strategy never quite came together.
You copy and paste your social captions directly into newsletters. The open rates look ‘fine’ but you’re still wondering why nobody's clicking.
You had one email that got replies and enquiries and have absolutely no idea how to recreate it.
Your list is full of people who’d be a great fit for your offers, yet none of them have turned into actual clients.
Every month you tell yourself you'll get on top of email. Yet every month goes by and you still haven’t seen a single sale from your subscriber list.
This is where email stops being the thing you always need to fix and starts being the thing that sells your offers on repeat.
Every service below is built around the same thing: making email your most reliable sales channel, without it taking over your life or sounding like it was written by anyone other than you.
Subscribers who actually look forward to your emails (and reply to tell you).
A welcome sequence that introduces you properly, and moves ideal clients closer to working with you.
Launch emails planned weeks out, so by the time you open the cart, your list is already warmed up and ready to say yes.
Weekly newsletters sent out consistently without you writing a word.
An email platform that's actually set up correctly, so you stop worrying about whether things are landing in spam.
“Working with Rachel has truly transformed my business. Before hiring her, I was overwhelmed trying to handle everything on my own, but she came in and immediately brought clarity, organization, and so much ease to my workflow. Rachel is reliable, intentional, and genuinely cares about the success of my business. Working with her has been nothing short of amazing.”
— Jazmin, Retreat Host
Ways to work together:
Take a look at my signature offers below, then submit an enquiry form to talk about which is the best fit for you.
Coaching
Strategy Session
One hour together to tackle your biggest email questions. We can plan your next lead magnet, welcome emails, or launching your new offer.
Best for: Founders who know what they want to achieve but need expert guidance on the best way to get there.
Done-For-You
Email Marketing Audit
Expert eyes on your existing setup. Because "I think it's working" and "I know it's working" are very different things.
Best for: Businesses who already have emails and automations in place but want clarity on how to improve them.
Email Essentials
The foundation every email list needs. We’ll set up your first automations, a compelling opt in and a plan for exactly what to send first.
Best for: Coaches + service pros starting from scratch or ready to properly set up their email marketing system.
Email Sequences
Strategic done-for-you welcome sequences and flows, written in your voice and built to turn subscribers into paying clients.
Best for: Businesses who want their key email automations planned, written and fully set up for them.
Inbox Mastery
My signature email marketing retainer. Your list stays warm and nurtured, week after week, without it living on your to-do list.
Best for: Founders who want someone to manage their email marketing every month (newsletters, automations, optimisation and more).
Launch Success
Every email your launch needs, planning, written and scheduled from warming up your list to closing the cart.
Best for: Businesses launching an offer (group program, retreat, course or something else) and want their email marketing taken off their plate.
Looking for something else?
Every project is different so you need extra emails, a sales page, or something else entirely, just get in touch, and we can chat through what makes sense for your goals.
How it works (it's genuinely this simple)
Step 1: Enquire
Fill out the form and tell me where you're at and what you're looking for. I'll come back to you within a couple of days. No commitment needed yet, just a conversation.
Step 2: Briefing Questionnaire + Onboarding
Once we're confirmed, I send over the questionnaire to get deep on your voice, your audience, your offers, and your goals. The more I know here, the better everything turns out later.
Step 3: Strategy Session
We kick off with a call to map out the project and agree on the strategy before any writing starts. This is where everything clicks into place.
Step 4: Strategy, Copy + Edits
I plan, strategise, and write. You review. You get two rounds of revisions to make sure every email sounds exactly right (like you on your best day).
Step 5: Scheduling + Handover
Depending on your project, I'll set up everything directly in your platform. Email formatting, scheduling, tags and automations taken care of.
Every project is a little different in terms of what's included. Check each package for the full breakdown of deliverables, timelines, and investment.
FAQs
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No, you don’t even need one subscriber. Some of my best client results have come from small but engaged lists. What matters more than size is strategy. If you're starting from scratch, Email Essentials is the right place to begin.
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Yes. This is the thing most people worry when they outsource but it’s also the thing every client praises in their feedback. We have a call to get clear on your tone, then I use your content, voice notes, and other existing copy to understand how you write and speak before I write a single word.
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Yes! My clients are intentional, in the US, Australia, and across Europe. Wherever you are in the world is totally fine. Time zones have never been a problem and you can always pay in your own currency if you prefer.
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All different kinds! If you’re starting from scratch we’ll use the one that makes the most sense for your goals. If you already have a platform you love, just let me know when you enquire.
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Fill out the enquiry form and on our discovery call, I’ll point you in the right direction.
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As much notice as possible, especially for launch projects. If you've got a launch coming up, reach out at least a couple of months before your cart opens.