Find out exactly why your emails aren't converting, and what to fix first with an Email Marketing Audit

A deep-dive of your emails, automations, and strategy, so you stop guessing and finally know what to do next.

This is for you if…

  • You've got email sequences set up, but barely anyone is enquiring from them.

  • Your open rates have dropped, and you can't work out why.

  • Your backend is a mess with tags everywhere, old segments, and automations you've half forgotten about.

  • You want to invest in email properly, but need to know where to put your energy first.

  • You feel like you're doing everything right, but the results just aren't matching the effort.

  • You know there's a gap somewhere, in the strategy, the setup, or how it's all connected, but you can't pinpoint exactly what’s causing it.

Rachel is sitting outdoors on a woven wicker chair, working on a silver Apple laptop, surrounded by lush green tropical plants and trees, with sunlight filtering through the leaves.

Get total clarity on what's working, what isn't, and where to focus first.

I'll analyse your platform, automations, tags, segments, deliverability, and performance. I'll show you exactly where people are dropping off, and what your biggest opportunities are.

You'll walk away feeling confident, knowing exactly why it's happening and what to do next.

I'm not just looking at surface-level metrics. I'm diving into the data most business owners overlook, or can't quite make sense of.

  • Why your email sequences aren't converting the way they should.

  • Where people are losing interest inside your automations.

  • Which offers, topics, and links your audience is actually interested in.

  • How different subscribers are moving through your customer journey.

  • Which segments of your audience are the most engaged.

  • What opportunities you're missing to turn subscribers into customers.

You’ll walk away knowing what's working, what's stopping people from converting, and what changes will make the most impact.

“I am blown away by your audit and how in depth it is! Such great insights. It’s clear where the gaps are and there is so much I can improve and go after. This is amazing!! Thank you so much Rachel!”

— Emily, Childfree Freedom Coach

Emily, Rachel's client, has blonde hair smiling outdoors, wearing a white sweater and layered necklaces.

“The audit is super insightful. I absolutely loved everything we did & the whole process of everything. It was super helpful & I'm starting to implement some of those changes myself!”

— Gabi, Female Travel Brand Founder

Gabi, Rachel's client has short brown hair, smiling, wearing a pink sleeveless top and two necklaces, standing against a white background.

You could keep guessing, tweaking subject lines, and hoping something works.

Or you could find out exactly what's happening and how to fix it.

What’s included:

Briefing Questionnaire: To help me understand your business, offers, ideal client, and what's been bothering you about your current results.

Full Audit: Covering your setup, segments and tags, user journey and experience, emails and performance data, paying close attention to your biggest concerns and what you want to achieve. 

Findings Handover: You’ll receive a written doc plus a video walkthrough, so you understand exactly what's going on and why, with a clear breakdown of what to do next. 

Investment: from £300 (~$410 USD)

Hi, I'm Rachel, the email expert who can understand exactly what your data's trying to tell you.

I've seen it all. Open rates that make you wonder if you've landed in spam, sequences that seem fine but miss huge gaps, and automations that stopped working months ago and nobody noticed.

Data on its own doesn't mean much. It's only useful once you know what it means and what to do with it, which is why every audit is built around your business and your goals.

I look at both the technical side (deliverability, automations, tags) and the messaging (copy, customer journey). Most audits only cover one. Then I translate it all into something you can actually understand and act on.

Rachel is standing outdoors in front of lush green tropical plants, holding a closed silver laptop with an Apple logo, smiling at the camera.

FAQs

Stop wondering why your email marketing isn’t working. Find out for sure for with an audit.

Still got questions? Send me an email at rachel@rachelcaborn.com